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What We're Thinking About

Notes on automation, AI, and building systems that actually work.

Build vs. Buy: When to Hire a Consultant vs. Build In-House

Build vs. Buy: When to Hire a Consultant vs. Build In-House

How to decide when to hire outside help vs. building automation in-house.

Dec 31, 2025
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Ethics
Stop Buying Tools. Start Building Systems.

Stop Buying Tools. Start Building Systems.

Why adding more tools makes things worse and what to do instead.

Dec 31, 2025
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Trends
Why Your CRM and Marketing Stack Still Don't Talk to Each Other

Why Your CRM and Marketing Stack Still Don't Talk to Each Other

The real reasons your CRM and marketing tools don't integrate - and it's not the vendor's fault.

Dec 31, 2025
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Applications
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Latest articles

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Lead Response Time: The Metric Dealerships Ignore Until It's Too Late

Lead Response Time: The Metric Dealerships Ignore Until It's Too Late

Why dealerships lose deals before their team even sees the lead.

Jan 1, 2026
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Automotive
The Semantic-Functional Gap: Why AI Agents Fail at Tool Calling

The Semantic-Functional Gap: Why AI Agents Fail at Tool Calling

Why AI agents understand your intent but still can't execute reliably - and what to do about it.

Dec 31, 2025
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Ethics
Why Your CRM and Marketing Stack Still Don't Talk to Each Other

Why Your CRM and Marketing Stack Still Don't Talk to Each Other

The real reasons your CRM and marketing tools don't integrate - and it's not the vendor's fault.

Dec 31, 2025
/
Applications
Build vs. Buy: When to Hire a Consultant vs. Build In-House

Build vs. Buy: When to Hire a Consultant vs. Build In-House

How to decide when to hire outside help vs. building automation in-house.

Dec 31, 2025
/
Ethics
The Death of the Dashboard: Why Mobile-First Ops Wins

The Death of the Dashboard: Why Mobile-First Ops Wins

Why the best operators are ditching dashboards for SMS and mobile-native workflows.

Dec 31, 2025
/
Applications
Stop Buying Tools. Start Building Systems.

Stop Buying Tools. Start Building Systems.

Why adding more tools makes things worse and what to do instead.

Dec 31, 2025
/
Trends